Turnkey Information Solutions (TIS), a leading Jordanian IT business solutions company, joined forces with Princess Sumaya University for Technology (PSUT), the leading specialized IT University in Jordan, to host a seminar educating students on the business aspects of the IT industry. The seminar was held on 29th November 2005 at PSUT, playing a key role in preparing the IT specialists for a successful introduction into the workforce.
As a prominent IT enterprise, TIS proactively seeks to educate the future IT experts who will be contributing to the development of this dynamic industry. Responsive to the needs of its customers and market trends, as identified by its professional team, TIS strives to highlight all the business opportunities available within the industry.
Targeted towards junior and senior students at PSUT, the seminar was prepared by TIS with a clear outline defining business to business (B2B), segmentation of the business markets, organizational buyer, business marketing communications, and contemporary issues in B2B marketing as well as the sales and marketing careers within the IT field.
Mr. Fadi Mubarak, General Manager of Turnkey Information Solutions and presenter said, “We are delighted to team up with such a specialized University to achieve our aim of exposing the future IT specialists to all areas of the industry, in addition to the programming side which they are already familiar with. These students will be leading Jordan’s IT industry to a higher level and it is essential for them to understand the role of business to business marketing in the success of the industry.”
Dr. Arafat Awajan, Dean of the King Hussein School for Information Technology stated, “Through close collaboration with the private sector we are able to enhance student education and open doors for job opportunities within professional IT companies such as TIS. As an IT industry expert, TIS is not only largely contributing to the current success of the industry, but also investing in its future success through the education of IT students.”
