Nokia (NYSE: NOK) and Yahoo! (Nasdaq: YHOO) today expanded their relationship to make Yahoo! Go for Mobile 2.0 available on Nokia’s wide range of mobile phones operating on the Series 40 platform, the software user interface that powers Nokia’s broadest range of mobile devices. Beginning today consumers worldwide can download and enjoy Yahoo! Go for Mobile 2.0 on select Nokia devices including the Nokia 6103, Nokia 6131 and Nokia 5300 Xpress Music phones. In the first half of 2007, the companies will also make Yahoo! Go for Mobile 2.0 available for a wider range of devices and pre-load it onto millions of new Series 40 devices.
“The availability of Yahoo! Go for Mobile 2.0 for Nokia’s most popular mass-market devices will allow millions of consumers to unlock the power of their Nokia Series 40 device,” said Heikki Norta, senior vice president of Mobile Phones for Nokia. “The availability of familiar Yahoo! services on a mobile platform simplifies the Internet experience for these customers, who may otherwise not explore the full potential of their Nokia Series 40 device. This will allow more people to become part of the new generation of mobile Internet users, and to drive adoption of even more powerful devices in the future.”
Nokia and Yahoo! have worked together since April 2005 to give consumers the optimal Internet experience on their mobile devices. As a result, millions of Nokia mobile device owners are able to easily use Yahoo!’s innovative services to stay informed, entertained and in touch with their Internet community. The companies have expanded their relationship several times since then to include a wide range of Yahoo!’s services across the majority of Nokia’s mobile devices.
“As part of our goal of putting the Internet in every consumer’s pocket, Yahoo! is excited to expand its successful, long running relationship with Nokia to bring our groundbreaking Yahoo! Go for Mobile 2.0 service to consumers on their Nokia devices,” said Marco Boerries, senior vice president of Connected Life, Yahoo!. “Our innovative new service is designed to bring the Internet to the mobile phone and make it easy for the hundreds of millions of consumers with Nokia devices to stay connected to their community and the information that matters to them.”
Key features of Yahoo! Go for Mobile 2.0 include:
– Search reinvented for mobile consumers – oneSearch™ is a completely new mobile search service designed to give consumers what they want when they are on their mobile phone – instant answers. It recognizes the intent of a search term and presents actual content on the results page, grouped by subject matter and relevance. Results are easy to read and scroll through, and drilling down to get more details only takes a single click.
– Ability to be local, no matter where a consumer may be – Local and maps gives consumers quick access to comprehensive local directory information for businesses across the US, enhanced with ratings and reviews from the millions-strong Yahoo! community. Listings include the ability to call with 1-click, interactive maps and turn-by-turn driving directions that plot your route. It even includes real time traffic updates to help consumers avoid trouble spots.
– Rich, highly personalizable content from thousands of sources to keep consumers connected – The current headlines and breaking news ticker keep consumers connected to the news, sports, entertainment and finance news that matters to them. It also includes a “command center” where consumers can access more articles, use watchlists to track topics of interest, from sports teams to stocks to celebrities, or add new content from any almost any of the millions of sources on the Web that publish in RSS.
– Photo sharing to keep consumers connected to their community – Full integration of Flickr™, one of the Web’s most innovative and prolific photo-sharing communities, makes it easy for consumers to upload and manage images from their camera phone. Consumers can also easily share photos, view their friends’ pictures and explore or search the millions of images posted by the Flickr community.
– Streamlined e-mail keeps consumers in sync – The streamlined e-mail interface allows consumers to quickly respond to, delete or compose new messages or view attachments with a single click. Advanced search capabilities allow consumers to locate important e-mail easily by searching in the subject line, the body of a message or an attachment.
Intuitive and easy-to use, the Nokia Series 40 platform enables a broad range of applications and features, including messaging, browsing, music and video as well as personal information management. Consumers around the world can get more information on or download Yahoo! Go for Mobile 2.0 beginning today by visiting http://mobile.yahoo.com/go.
About Nokia
Nokia is the world leader in mobile communications, driving the growth and sustainability of the broader mobility industry. Nokia connects people to each other and the information that matters to them with easy-to-use and innovative products like mobile phones, devices and solutions for imaging, games, media and businesses. Nokia provides equipment, solutions and services for network operators and corporations (www.nokia.com).
About Yahoo!
Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo!’s mission is to connect people to their passions, their communities, and the world’s knowledge. Yahoo! is headquartered in Sunnyvale, California.
Yahoo! and the Yahoo! logos are trademarks and/or registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.
