“Are you passionate about colour? Do you feel lacklustre without your lipstick? NIVEA BEAUTÉ’s new Colour Passion lipstick will transform you from looking and feeling dull and dreary to vibrant and vivacious. Fabulous colour that lasts combined with a caring, moisturizing formula – it’s everything you’ve always wanted from a lipstick.” said
Mario De Luigi, NIVEA BEAUTÉ’s International Make-up Artist who was on his first visit to the Middle East to launch this new product range.
He added, “I am delighted to be here as this region represents the largest consumers of makeup in the world per capita and they are very conscious of their looks and appearances. With the growing number of brands and products launched every day and with different make-up techniques available, consumers often find it confusing to decide what will work best for their skin type to achieve the desired look. I have therefore come here to share my expertise and knowledge in the art of make-up and provide an insight on NIVEA BEAUTÉ’s new Colour Passion collection.”
Choosing a lipstick is a very personal choice – no other cosmetic gets this close. You have to feel passionate about your choice, which is why NIVEA BEAUTÉ has created new Colour Passion lipstick. The sensually textured formulation gives you all you’ve ever wanted from a lipstick and allows you to express your creativity and brighten your mood via a myriad of shades.
Colour Passion gives a rich, intense finish and the formula offers
• Gorgeous colour with natural pigments that give great depth to the shades.
• Moisture that keeps your lips feeling soft and supple.
Never underestimate the power that a slick of marvelous colour and moisture on your lips can lighten and enhance your mood. Lacklustre and uninteresting Vs vibrant and vivacious? There is no contest!
NIVEA BEAUTÉ Colour Passion Lipstick Key ingredients include:
• Natural oil extracted from grape seeds are rich in anti-oxidants and help the skin to regenerate itself.
• Vitamin E, a caring ingredient to help protect the skin cells against free radical damage from the natural environment.
And there’s more on offer from NIVEA BEAUTÉ, within the Colour Passion range is the dazzling range of ‘Colour Passion Brilliance’ that promises to give a subtle colour and intense shine while gently moisturizing your lips to keep them soft and supple.
Colour Passion Brilliance combines the three elements on every woman’s lipstick wish list…..a wide range of sheer colours, long lasting effects and spectacular ruby like shine. The tantalizing ruby-shine is due to the combination of shiny pearl pigments and natural oils, which create a light reflecting effect.
The key ingredients of the NIVEA BEAUTÉ Colour Passion Brilliance Lipstick range include:
• Natural wax from the stem of the candelilla that adds gloss to the lips and helps retain moisture into the fine skin on your lips.
• Natural oil that also adds gloss to the lips, helping to care for them.
• Vitamin E, a caring ingredient to help protect the skin cells against free radical damage from the natural environment.
Speaking about this range, Mario De Luigi said, “Colour Passion Brilliance lipstick gives sheer colour with dazzling shine, like the brilliance of a ruby. The result is seriously sexy, delicious looking lips.”
Colour Passion and Colour Passion Brilliance are available in a myriad of shades and can be found in all leading pharmacies and stores, along with the rest of NIVEA BEAUTÉ’s collection.
Note to the Editors:
NIVEA BEAUTÉ is the expert make-up combining the care competence of NIVEA and a passion for colour by following international trends set by the fashion capitals of the world. Since its launch in the Middle East in 1998 it has taken the markets by storm.
NIVEA BEAUTÉ is currently recognized as one of the leading colour cosmetic brands of the region, constantly evolving to meet the changing demands of the consumer by investing resources in research and development to ensure that the products appeal to the discerning woman.
