Enterprise IG Middle East, the global brand agency, has experienced considerable growth over the last three years since it opened its regional HQ in Dubai. Due to this phenomenal success, Enterprise IG ME, is extending its presence in the region, by relocating to more spacious offices in EMAAR Business Park, Sheikh Zayed Road, Dubai. Enterprise IG ME’s office expansion will increase their capacity to better handle a growing client base. The ME is a rapidly evolving market, with businesses fast recognizing the need for more effective and better branding & identity.
In early 2003, Enterprise IG ME offices in Dubai started with a small team of dedicated professionals. Today, Enterprise IG ME has over 30 experienced staff servicing over 20 high profile regional clients in different industries including banking, real estate, finance, retail and FMCG – Al Rajhi Bank, EMAAR, Spinney’s, Cinescape, Limitless, Fawaz Al Hokair and the Dubai Road Transport Authority. Over a short period of time Enterprise IG ME has established itself as the branding consultancy of choice for many leading organizations in the ME market.
Recently, this region has witnessed a trend whereby local or locally-established organizations are seeking to operate in international markets. As result, it’s become increasingly important for such organizations to have a brand that is able to communicate the same values outside the region as well as within. Enterprise IG is ideally positioned to cater to this demand through successfully combining the experience of its international network with in-depth Middle East knowledge to cater to such specific branding needs & sensitivities of businesses in this region.
“We launched in Dubai, 3 years ago as we recognized the need to have presence in the Middle East, a region in which a brand was gaining more and more importance,” said Hermann Behrens, Managing Director, Enterprise IG ME. “We are delighted with the results to date and are very excited about the future and intend to continue working closely with our regional customers to ensure that they communicate a strong brand and identity.”
Enterprise IG ME recognises a the increasing opportunity for brands’ to extend their borders into global markets from a strong regional base and continually works effectively to deliver compelling international brands for many of their clients.
Enterprise IG, the Global Brand Agency, offers strategy, design and engagement to its portfolio of global clients with 22 offices and an expanding presence in the Middle East. Clients include Royal Mirage, Madinat Jumeirah, Spinneys, Burj Dubai, Arabian Ranches, Kuwait National Cinema Company (Cinescape) , Shangri-La Barr al Jissah Resort, Al Rajhi Bank, , and Masterfoods Internationally, Enterprise IG works with leading brands including, Vodafone, Masterfoods, Deloitte, Credit Suisse, Motorola, Standard Chartered Bank; Daimler Chrysler and Unilever and is a member of the WPP Group Plc, the world’s most comprehensive communications services group. Website www.enterpriseig.com.
