Reed Travel Exhibitions (RTE), organisers of the Arabian Travel Market, the Middle East’s premier travel and tourism event, has upgraded the show’s website to now deliver information in nine languages, including Arabic.
The website – www.arabiantravelmarket.com - can now run in English, French, German, Spanish, Italian, Russian, Chinese, Japanese and Arabic.
“This major upgrade was implemented to better address our multi-lingual audience and to assist in the improved delivery of information across our expanding exhibitor and visitor geographic footprint,” said Chris Chackal, RTE’s Group Exhibition Director – Overseas Events.
“The investment is also in line with our promise of delivering one event, yet unlimited destinations.”
The website upgrade is one in a series of initiatives introduced by RTE to further build Arabian Travel Market’s profile and return-on-investment potential. Others include an expanded seminar programme which will next year feature 12 sessions and an extended Hosted Buyer Programme, which in 2006 will double in size and see 100 of the world’s most influential meeting, incentive, conference and event buyers gather at the show to do business.
“Each year Arabian Travel Market builds on the success of previous shows to deliver to exhibitors the highest quality travel trade buyers and decision makers,” said Chackal. “These initiatives have been implemented to ensure that the show continues to exceed expectations in terms of quality and quantity with many exhibitors having their most profitable Arabian Travel Market yet.”
Arabian Travel Market 2006 will be held at the Dubai World Trade Centre from May 2-5.
Caption: Now in a language close to you – Arabian Travel Market website gets multi-lingual upgrade
ABOUT REED TRAVEL EXHIBITIONS:
RTE, which is part of Reed Exhibitions (RX) organizes 14 events worldwide, including World Travel Market, Arabian Travel Market, CIS Travel Market, EIBTM, LACIME in Brazil, British Travel Trade Fair, the International Luxury Travel Market, La Cumbre, International Golf Travel Market, Mediterranean Travel Fair, Top Resa, AIME and ICCA Exhibition, in association with ICCA Congress.
RX is the world leader in creating high profile, targeted industry events where buyers and suppliers come together to do business. Each year, RX events bring together 156,000 suppliers and over nine million buyers from around the world. Today, RX events are held in 19 countries throughout the Americas, Europe, the Middle East, Africa and Asia/Pacific and are organized by 30 fully staffed offices.
The RX portfolio of over 440 events services 49 industries in 12 key sectors. As a member of the Reed Elsevier Plc Group, a world-leading business and information provider, RX offers integrated market access programmes covering exhibitions, trade publications, direct marketing and the Internet.
For further information: George Kotsolios, MCS/Action, PO Box 20970, Dubai, United Arab Emirates. Tel: +9714 390 2960; fax: +9714 390 8161. E-mail: george.k@actionprgroup.com
Or visit RTE online at: www.reedtravelexhibition.com
