Anghami Names Paul Akiki Chief Brand Officer

Press release
Published December 4th, 2017 - 06:39 GMT

Anghami's new brand guardian, Paul Akiki, is an award-winning musician, singer and songwriter, and is no stranger to the music world.
Anghami's new brand guardian, Paul Akiki, is an award-winning musician, singer and songwriter, and is no stranger to the music world.

Anghami, the leading music streaming company in the MENA region, announced the appointment of Paul Akiki as Chief Brand Officer.

With over 18 years of experience in the region in top advertising agencies like BBDO and Leo Burnett, Paul handled regional and international accounts spanning the real-estate, FMCG, telecom, airlines and automotive sectors. Diversely-experienced, Paul brings relevant and functional creativity and the ability to break down language barriers.

In his new role, Paul will be the brand guardian of Anghami, ensuring the brand manifests consistently across the region.

“We are delighted to have Paul on board. His track record in leading creative development for some of the world’s most coveted brands will expand the company’s portfolio and brand across the region. We look forward to the next phase with him.” Eddy Maroun, Co-Founder & CEO of Anghami. 

Loving Anghami is easy. Whether from a professional point of view or the user’s. My job, simply put, is to spread this love. We have a great strategic advantage coupled with an amazing offering. Our platform allows us to be very close to our user, his preferences, his music consumption habits. That, along with our repertoire of millions of Arabic and International songs is how we enrich our user’s experience. It is truly a listening experience unlike anything the region has witnessed.” says Paul. 

Paul is no stranger to the music world. An award-winning musician, singer and songwriter, with a rich performance history, he played at the Dubai Jazz Festivals and shared the stage with iconic bands like Aerosmith, Deep Purple and Jamie Cullum.

Background Information

Anghami

In a region where music is dominated by piracy, Anghami comes to fill this gap by offering a legal music alternative in an enjoyable way while making sure to implement a model that fairly remunerates artists and labels. 

Introducing Anghami: the future of digital music consumption and the first service of its kind in the Middle East & North Africa. 

Anghami is the leading Music platform in the Middle East which provides a seamless experience to listen to unlimited music on-the-go on your mobile. With millions of songs to search from, stream, download and share, Anghami makes listening to music enjoyable again. 

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