Visa International, the world’s leading payment organization, announced the launch of its "Summertime and the Winning Is Easy" campaign, a national promotion held between May 15th and June 30th that grants Visa cardholders across the Kingdom the opportunity to win fantastic prizes every time they use their Visa or Visa Electron cards.
No coupons are needed for cardholders to participate, as member banks will be tracking each entry made on each Visa card, so the user’s names are automatically entered into the draw. One purchase equals one entry, so the shoppers’ chances to win one of the many fantastic prizes that this campaign has to offer increases with the frequency of their card usage.
The prizes that this campaign offers are many including, an adventurous cruise for 2 across the Mediterranean coast, a weekend at the Dead Sea Movenpick and a weekend spent at the Aqaba Intercontinental Resort. Other participants have the opportunity to win gift vouchers from Abu Shakra, Prime Megastore, and The One furniture store.
Commenting on the campaign, Mr. Said Shuqom, Visa International General Manager for the Levant said, “Visa recognizes that every market is unique, therefore we are proactive in providing innovative services and campaigns that are tailored for the Jordanian community. Visa has over 13,000 merchant outlets and over 10,000 electronic point-of-sale merchant outlets across the Kingdom, so that Visa cardholders can easily use their card at their favorite stores. We hope that this campaign will serve to create a new lifestyle habit for daily shoppers as they witness the full rewarding experience of electronic payment services."
Mr. Said further stated, "The goal of this campaign is to demonstrate the many advantages that shoppers enjoy when using their Visa card for everyday purchases. Visa cardholders believe that Visa is a reliable method of payment to use for both daily expenditures and traveling as it is widely accepted around the world. That is why Visa is all you need as a consumer.”
Visa International is a partnership of 21,000 member banks. These banks have issued over a billion Visa cards worldwide on which US$4 trillion per year is spent across over 150 countries.
Visa’s role is to provide payment solutions for its member banks, enabling them to issue cards and process merchants’ Visa card transactions. The Visa products issued by the banks are safer, more convenient and more efficient than cash. Furthermore, they help to bring people into the banking system and to increase the funds available for commercial loans, the lifeblood of a growing economy