Etihad Guest Members Offered Unprecedented Lifestyle Rewards

Published November 2nd, 2006 - 07:44 GMT
Al Bawaba
Al Bawaba

Etihad Airways, the national airline of the UAE, is offering members of its new loyalty programme, Etihad Guest, some of the most innovative lifestyle rewards available with any frequent flyer programme.

The ground-breaking rewards afforded to Etihad Guest members include general, executive and comprehensive health checks at the UAE’s Al Noor Hospital for as little as 18,000 Etihad Guest miles.

“Naturally healthcare is something people take very seriously, which is why we wanted to give our members the opportunity to spend their miles on health checks at one of the UAE’s leading hospitals,” said Peter Baumgartner, head of marketing at Etihad Airways.

“It is this attention to detail in understanding how our members want to spend their miles that sets Etihad Guest apart from other frequent flyer programmes.”

The lifestyle section in the innovative Etihad Guest rewards shop is divided into the various areas such as adventure, going out, leisure, golf and health care.

It includes activities as diverse as snowboarding lessons, theme park tickets, health club membership and dhow cruises which illustrate Etihad’s strong partnerships with many of the leading international brands based in the UAE.

“Every Guest has different tastes and interests which is why the Etihad Guest programme offers members so many diverse activities, days out and treats. In the lifestyle section alone our members can spend their miles on nearly 40 rewards in the unique Rewards Shop,” continued Baumgartner.

One of the most popular rewards for Etihad Guest members, since the launch of the programme in August, has been the Golf Fee Card which offers up to 50 percent reductions on green fees at more than 2,100 golf courses all over the world.

For just 6,766 Etihad Guest miles a member can have an entry pass for 2 people at Ski Dubai at Mall of the Emirates, which includes a ski or snowboard dual session with instruction and access to the slopes.

Members of Etihad Guest can take advantage of the many lifestyle rewards across the UAE including desert safaris in Hatta, a break at the Kempinski Hotel Ajman or skydiving courses in Umm Al Quwain.

From as little as 169,552 Etihad Guest miles members can enjoy the thrills of an accelerated free fall course at Umm Al Quwain Aeroclub with a two night stay at the Barracuda Beach Resort.

“One of the key benefits of Etihad Guest is the programme’s flexibility, which means that as soon as a member has accrued the necessary miles and decided how to spend them, he/she will receive their gift certificate and can claim their reward. Furthermore, for greater flexibility, members can use the innovative Miles+Cash feature to receive their reward earlier,” concluded Baumgartner.

The hospitality-focused programme offers members the opportunity to earn and redeem miles through flights as well as via travel, leisure, lifestyle, retail and financial partners.

Etihad Guest Membership is free and mile accrual is immediate, with individuals from every country aged two years old and upwards eligible to join. For more information or to enrol online, visit: www.etihadguest.com.


About Etihad Guest

Etihad Guest launched globally on 30 August 2006 to cater to the world’s growing number of service-conscious airline customers.

The pioneering loyalty programme offers its members a flexible range of features and “payment” options, whether using purely miles or a cash contribution, immediate redemption potential, a wide range of non-flight partners and the chance to earn miles on reward flights through cash contributions.

About Etihad Airways

Etihad Airways, the National Airline of the United Arab Emirates, is the world’s leading new airline and currently offers flights for Guests and cargo to 45 destinations in the Middle East, Europe, North America, Africa and Asia.

Etihad Crystal Cargo – www.crystalcargo.ae – offers a comprehensive range of cargo services throughout Etihad’s network, and services its many all-cargo destinations and world-wide charters with a fleet of modern regional freighter aircraft.

Etihad Holidays - www.etihadholidays.com - offers a range of innovative holiday options in 82 destinations including skiing, fly-drives, cruises, tours, stopovers, inbound programmes and city breaks.

Through these exciting divisions, Etihad Airways is changing the way people see the world.

Etihad Airways has been awarded the titles of the world’s leading new airline in 2004, 2005 and 2006, and the world’s leading flat-bed seat in 2006 by the World Travel Awards.

For more information about this award-winning aviation group, please visit www.etihadairways.com.

 

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