Carpets are making a comeback in the UAE, with the residential apartment segment dominating the regional demand for easy-to-install and effective floor-covering solutions.
“Carpets are a quick, hassle-free and comparatively cost-effective solution for most Dubai residents who are constantly on the move and looking for temporary yet modern home decorating solutions,” says Raj Jhaveri, Designer at MyDesign Centre, the design centre of IDdesign at Mall of the Emirates.
From fine paintings, glass art, antique furniture, decorative lamps to vibrant shades of dining ware, carpets are yet another way of giving your home an uplifting look without actually burning a hole in your pocket. At the same time, it can enhance the feel of your home and be a statement of your personality.
In a mélange of bright and vivid colours and hues of black, grey and white, carpets are a wonderful way of defining your living space. At a very nominal budget, you can brighten up your living space with IDdesign’s new collection of carpets in florals and bold-coloured stripes.
Available in three sizes between 140 X 200 cm, 140 X 170 cm and 2 X 3 m, IDdesign carpets come in rectangular and square shapes and can be alternatively removed when required.
Currently, synthetic-yarn carpets are highly sought after because they can be easily cleaned and do not lose colour or fade easily. Moreover they can be hung on walls as a decorative piece of art.
With the right combination of density and fibre, IDdesign’s handtufted carpets are available in synthetic yarns - nylon, polyester, acrylic, and polypropylenes including naturals such as wool and cotton, which are durable, soft and easy to clean.
Ajai Dayal, General Manager, retail and marketing, Easa Saleh Al Gurg Group, pointed out: “Flooring or floor decorating is as significant as any other home décor accessory. Most of us tend to overlook the importance of good flooring material, assuming that it is not noticeable. Not all homes are furnished with good quality flooring tiles since high-quality tiling is an expensive option.”
“For simple decorating solutions at cost-effective rates, carpets are a very good choice and is of great help especially during winter, as they can retain heat and keep your place warm and peaceful. With a wide variety in design and themes, you have almost an unlimited choice of interior décor ideas,” added Dayal.
IDdesign has an endless array of carpet designs, variety, colour, size and style to suit your home needs. Contemporary and Inspirational designs in themes of Spirit, Joy, Smooth and Bliss, to name a few are priced AED 599 upwards.
IDdesign’s products are available at outlets in Dubai on the Dubai-Sharjah Road and inside the Mall of the Emirates. The Abu Dhabi showroom is located on 6th Najda Street, behind Abu Dhabi Municipality.
IDdesign offers free delivery and installation of its products at the customer's premises, and a two-year guarantee is an added feature of its customer-friendly service.
IDdesign is a worldwide franchise operation dealing in Scandinavian furniture and accessories for households and offices. The Al Gurg Group acquired the UAE franchise and its first showroom was opened in Dubai in 1995 and Abu Dhabi in 1997. Its showrooms display a full range of furniture and soft furnishing settings for living rooms, dining rooms, bedrooms, children's rooms and home offices.
Free delivery and assembly of its products at the customer's premises, and a two-year guarantee are added features of its customer-friendly service.
