Almasa IT Distribution, one of the leading hardware distribution and network solutions specialists in the Middle East, today announced that they are hosting a Channel Emporium from 25th to the 29th of September at Emirates Towers, Dubai.
Almasa Distribution recognises that September is a busy time of year for its channel and vendor partners and wants to try and alleviate the stress of GITEX by offering a complimentary limousine service, which will provide air-conditioned luxury transport between the DWTC exhibition halls and the Almasa Channel Emporium at the Emirates Towers.
Mr. Parvez Ahmed, Sales & Marketing Director said, “While providing sales support to our valued resellers at GITEX Shopper, we will be taking the time to meet with all our channel and vendor partners in a calm business environment at our own space at the Emirates Towers”.
Almasa Distribution traditionally uses this time to meet all of its Middle East channel partners and international vendor partners to review the previous sales results, set objectives for future sales and to agree joint marketing promotions.
Mr Ahmed continued, “The local IT industry is always extremely active in Q4 of each year and technology sales show a sharp increase over GITEX. Almasa will be taking special care to work with its partners to remain focused and driven.”
While a top level team of directors and managers of over a dozen will be at Emirates Towers to meet channel and vendor partners, a great deal of marketing support will be offered to resellers with space at GITEX Shopper. The region’s leading distributor will also be extending credit lines for resellers they work closely with during this period.
“Perhaps one of the major areas where we offer support is in the area of warehousing and logistics,” explains Ahmed, “At Almasa IT Distribution we recognise that our resellers have a higher turnover of fast moving products during GITEX and to support this we offer increased facilities to ensure that our partners never reach a stock-out situation. This keeps our resellers partner’s cash flow keen and at the same time increases their sales and profits”.
About Almasa IT Distribution (formally Almasa Distribution):
Founded in 1996, Almasa Distribution's rapid expansion and commitment to service excellence, has positioned the company to be the resellers first choice for sourcing leading IT hardware and networking solutions in the Middle East. Dedicated to the reseller channel, Almasa Distribution consistently delivers expert logistics to fulfil the differing requirements of the market and demands for quick product turnaround.
Headquartered in Dubai, Almasa Distribution has warehousing facilities in Jebel Ali Free Zone and regional offices in Saudi Arabia, Egypt and Kuwait. With the development of the regional offices, the company has secured an enviable position of being close to their customers and providing localised in-country services.