ALBAWABA – Generation Z, or Gen Z, also known as Zoomers, refers to people born approximately between 1997 and 2012, initiated the 'No Buy' movement with the aim of fighting fast fashion and overspending. ‘No buy’ movement on TikTok Gen Z started the ‘No Buy’ movement on TikTok, the popular social media app that allows users to create, watch, and share short videos shot on mobile devices or webcams. Millennials ...