Messe Frankfurt

The new subsidiary will be responsible for Messe Frankfurt’s business activities in the Kingdom, offering platforms that are aligned with the local market dynamics and designed specifically for industry players to interact with one another. It will also drive localisation efforts and lead to strategic partnerships with government bodies, associations and other industry stakeholders, thereby helping the Saudi economy in its efforts to diversify further. To lead this strategic expansion, Messe Frankfurt has appointed Azzan Mohamed (36) as Managing Director of Messe Frankfurt Saudi Arabia, reporting to Chief Executive Officer ...