June 10th, 2026 - 05:07 GMT
Two of the UAE's most recognisable homegrown brands have come together for a cause close to the region's heart. Careem and The Giving Movement have launched an exclusive collaboration as part of Seeds For Lebanon, Careem's initiative turning everyday actions into urgent humanitarian relief. The collaboration centres on a limited-edition t-shirt featuring Lebanon's iconic cedar tree. Designed and produced entirely in the UAE from sustainable fabrics, it is available exclusively on Careem. Every dirham of profit goes directly to the World Food Programme (WFP) to fund relief on the ground ...