Samsung boosts presence in the UAE with new Sharjah brand showroom

Samsung Electronics, announced today it is extending its brand presence in the UAE with the opening of its first Samsung Brand Showroom in Sharjah, in partnership with Harman House. 

The new Samsung brand showroom, located in the Sahara Centre was inaugurated by Mr. M.A. Fadavi, Chairman of Harman House Middle East and Mr. Young Soo Kim, President of Samsung Gulf Electronics. The showroom brings an exciting range of Samsung smart products to the doorsteps of Sharjah residents, including its flagship Smart TVs, and market leading, cutting edge Smart Phones, SMART Cameras, Notebooks and Tablets. Consumers will have the opportunity to experience and interact with the products at the new store, as well as enjoy a personalized service from trained sales consultants. 

“We are committed to expanding our brand recognition in the UAE and growing our retail presence is key. The Samsung Brand Showroom is the first in Sharjah and will offer an interactive and unique shopping experience for all technology and Samsung enthusiasts in Sharjah that is conveniently located at their doorstep,” said Mr. Young Soo Kim, President of Samsung Gulf Electronics. “Customers will get the opportunity to touch, feel and interact with our products at this new Showroom and benefit from a personal, one to one service experience.” 

With almost 300 square meters of retail space, the new Sahara Centre Samsung Brand showroom will showcase the latest Samsung products including the recently launched GALAXY S4 smartphone, its range of Tablets, Smart TVs, Home Theatres and Blu-Ray players and the latest Notebooks including the Smart ATIV PC and the Series 9. It will also showcase Samsung’s Smart Camera line-up, including the GALAXY Camera and the NX Series. 

The new store will also feature a dedicated Smart TV experience zone where the recently launched F7500 and F8000 LED TVs will be on display. At the Smart TV experience zone, customers can sit back, experience and interact with the integrated and immersive home entertainment offerings from Samsung. Another highlight of the new showroom is the Smart Academy.  At the Smart Academy, consumers can sign up to Smart product workshops where Samsung technology specialists will educate them about Samsung products as well as how to harness the power of Samsung technology to enrich their everyday lives.

Visitors of the showroom will benefit from customized service from a team of well-trained sales consultants onsite who have in-depth insight of the products and their unique features. Customers can also address any Samsung product service queries at the customer service desk.

The new Samsung Brand Showroom in the Sahara Centre is located on the 2nd level of the East Wing Extension, Unit S314. Samsung Brand Showrooms are also available at the following locations in the UAE: Dubai Mall (Dubai), Bur Dubai Brand shop (Dubai), Marina Mall (Abu Dhabi), Costless Mina (Abu Dhabi).