NBB partners with LinkedIn to further invest in and uplift its corporate brand

The National Bank of Bahrain (NBB) has recently partnered with LinkedIn to further invest in its corporate brand. Through this partnership, NBB aims to solidify its brand standing by increasing reach and engagement opportunities, moving towards a more strategic talent acquisition. 

In line with the bank’s commitment to expand its presence to better connect with its customers, NBB’s partnership with LinkedIn will enable the bank to enhance its communication strategies across all digital platforms. 

Commenting on the partnership, Hisham Abu Alfateh, Head of Corporate Communications at NBB, commented: “Our partnership with LinkedIn is a step forward towards positioning NBB as a market leader and trendsetter across all platforms. We are looking forward to commencing this partnership and further enhance the bank’s online presence.”

On her end, Fatima-azahra Jamal, Territory Director – MENA at LinkedIn Talent Solutions, commented: “We are delighted to partner with NBB, one of the leading financial institutions in the Kingdom of Bahrain. Through this partnership, we aim to contribute to NBB’s digital transformation, enhance its brand and positioning as an employer of choice.’’

NBB is committed to investing in growing its reach across all online and offline platforms as part of its goal to better connect with its existing and new customers, in line with its brand promise of being ‘Closer to You’.