Exclusive Nissan GT-R50 by Italdesign Debuts at Goodwood Festival of Speed

Press release

Published July 17th, 2018 - 10:49 GMT

Collaboration between Nissan and Italdesign reimagines Nissan’s GT-R as a custom-bodied, €900,000 (est.) ultra-limited supercar.

The Nissan GT-R50 by Italdesign made its world debut at the Goodwood Festival of Speed in Chichester, England, on July 12. The vehicle commemorates the 50th anniversaries of both the GT-R, in 2019, and Italdesign, in 2018.

Pending the GT-R50 by Italdesign’s reception at Goodwood and other global appearances in the coming months, a customer version inspired by the prototype may be created. No more than 50 units would be produced by Italdesign – with each car tailored for each customer – with a price estimated to start at about €900,000

Background Information

Nissan Middle East

Nissan’s heritage in the Middle East goes way back to 1957, when the first Nissan vehicle was sold in Saudi Arabia. Since then the Nissan Legacy has taken deep roots in the hearts of the Middle East people by becoming an integral part of their lives.

Currently Nissan is one of the most popular and successful automobile brands in the Middle East boasting of a strong line-up ranging from popular passenger cars to powerful 4x4 series and commercial vehicles.

In its quest to closely understand the local needs of its customers, Nissan Motor Co. Ltd. in June, 1994 set up a regional Middle East head quarters in Dubai, thus becoming the first Japanese car manufacturer to accomplish this feat. The Nissan Middle East FZE office houses a highly sophisticated training center which serves as an excellent training ground for undertaking Nissan customer care and service activities.