ADNEC Services official partners for ADDA to design and build Abu Dhabi Government stand for GITEX

Press release
Published October 12th, 2022 - 02:27 GMT

ADNEC Services official partners for ADDA to design and build Abu Dhabi Government stand for GITEX
Abu Dhabi National Exhibitions Company Group
Highlights
ADNEC Services have been named the official partners for the Abu Dhabi Digital Authority (ADDA) to design and build the Abu Dhabi Government pavilion for GITEX 2022, taking place from the 10 - 14 October 2022.

ADNEC Services, part of ADNEC Group, have been named the official partners for the Abu Dhabi Digital Authority (ADDA) to design and build the Abu Dhabi Government pavilion for GITEX 2022, taking place from the 10 - 14 October 2022. The impressive stand comprises of more than 30 Abu Dhabi Government entities and academic entities who are highlighting their efforts in advancing their digital transformation journey.

The design concept aims to showcase the Abu Dhabi Government’s unwavering efforts in accelerating digital transformation, in line with the five pillars of the Abu Dhabi Digital Agenda. These include Government Services, Government Solutions, Data and Artificial Intelligence, Cyber Security and Digital Enablement. 

Ahmad Shaker, Executive Director of ADNEC Services at ADNEC, said: “We are pleased to be the official partners for ADDA at GITEX 2022 and look forward to making it a successful journey with a seamless execution. ADNEC Services has designed an innovative and futuristic space for the Abu Dhabi Government Entities, which includes an entire turnkey solution. We focused on creating a contemporary design with the holistic approach of encompassing the Abu Dhabi Government slogan for 2022, which is “Leading the Digital Future.” We further concentrated on developing a unified visitor journey spanning the entire space. Throughout the entire process, our primary objective was to champion the idea that the digital transformation of all Abu Dhabi Government entities ultimately leads to the sustainable growth and development of the Emirate of Abu Dhabi.”

“For the design, we utilised the latest technological innovations and we have tailor made content to empower the journey for each visitor and created an immersive experience within the stand. We applied our expertise to focus on this digital platform and to bring focus to the dynamic content and aid in project launches and Memorandums of Understandings (MoUs).” he added.

GITEX hosts more than 4,000 companies, more than 100,000 attendees from 170 countries including leaders and innovators from tech powerhouses and startup, and will see the participation of 250 government entities and 800-plus start-ups.             

Background Information

Abu Dhabi National Exhibitions Company Group

Abu Dhabi National Exhibitions Company Group (ADNEC) is an international venue development and business management company. ADNEC Group's portfolio currently includes the Abu Dhabi National Exhibition Centre, the Gulf's largest exhibition centre; ExCeL London, the UK capital's largest exhibition centre; the Al Ain Convention Centre, a brand new development in the historic city of Al Ain, Capital Gate, the UAE capital's iconic, gravity defying tower and a number of hotel projects. In addition ADNEC is master developer of the Capital Centre project, the world's first fully interconnected exhibition lifestyle destination.

ADNEC Group is developing its network both through acquisition and construction; the company's objective is to become the world's leading venue provider to the international exhibitions, conferences and live events industries by providing consistently high standards of venue facilities, management and client relationships and capitalising on the synergies which exist within a global venue network.

ADNEC Group's Executive Office is located in Abu Dhabi, the capital city of the United Arab Emirates. ADNEC Group is a Government organisation which functions as a private enterprise and operates within the principle core values of efficiency and effectiveness.

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