ADFS appoints new Managing Director

Abu Dhabi Financial Services (ADFS), the fully-owned brokerage subsidiary of the National Bank of Abu Dhabi (NBAD),  has appointed Mohammed Ali Yasin, a well-recognised capital markets specialist, as its Managing Director.

Mr. Yasin is a highly trusted authority and financial analyst of regional financial markets for over 14 years. He has been a member of the select brokerage committees nominated by the Emirates Securities and Commodities Authority (ESCA), Abu Dhabi Securities Exchange (ADX) and the Dubai Financial Market (DFM) which help in drafting new laws and regulations and advise on new market challenges and developments in the UAE.

ADFS has captured the highest combined share in the UAE securities markets in 2012.

ADFS recruited Mr. Yasin to employ his vast knowledge and expertise to achieve its ambitious growth strategies.

“Mohammed Ali Yasin is an expert whose thoughts and analysis has long been sought in the marketplace. We are very pleased that he joined our management team and have every confidence that he is the leader who will take Abu Dhabi Financial Services (ADFS) to the next stage of service-delivery and growth,” said Rudiger Von Wedel, the Senior General Manager of the Global Wealth Division of NBAD.

Mr. Yasin joined ADFS from CapM Investment, where he served as its chief investment officer and board member. Mr. Yasin has also served as chief executive officer of Shuaa Securities; and managing director at Emirates Securities.

“Abu Dhabi Financial Services is a pioneer brokerage company in the UAE and has been a leader in the field for many years,” said Mr. Yasin. “I joined ADFS because of NBAD’s aspirations to become the World’s Best Arab Bank in the near future, and in turn grow ADFS to become the Prime Financial Services Company in the Arab world.”

ADFS serves clients who want to trade in ADX and DFM exchanges as well as some regional markets, servicing individual investors, corporates, institutions and high net worth individuals (HNWI). Its research team has an advisory licensed under ESCA and offers an expanding product offering that will extend from UAE equities at present, to selected GCC and Egyptian markets by 2013.

A member of NASDAQ Dubai, ADFS clients can trade securities on the region’s international exchange. ADFS also offers regional brokerage services through direct subsidiary in Egypt and corresponding relationships in Qatar and Saudi Arabia.

ADFS is an award-winning brokerage in the UAE in the areas of transparency and market contribution.

“Backed by a strong and experienced team of market participants, ADFS’s robust client base and its solid brand, we will take the company to the next level of growth and development and to position it as the financial services company of choice for investors in the region,” Mr. Yasin said.