Journey2arabia.com, a new Jordanian Internet start-up company, is launching a regional travel website. Leisure and business travelers will be able to use the website to facilitate their travel plans with ease and at the most competitive prices according to co-founder, Fahmi Al-Shawa.
Al-Shawa added that the company aims to become the largest online travel agency specializing in travel to and within the Middle East and North Africa (MENA) region. To this end the company is forming strategic alliances with the major travel agencies in the Arab world.
Travel has already become the largest retail category on the web, with estimated online transactions of $8 billion in 1999, growing to $32 billion in 2004, a growth rate of 33 percent, according to the Forrester Research company.
Recent trends in the traditional travel industry have contributed to a need for a more effective and efficient means of purchasing and distributing travel services to address the changing needs of consumers and travel suppliers.
Travel agencies around the world are reducing their level of service in response to lowered commissions or in some cases charging customers for complimentary services. Many customers are demanding greater convenience and flexibility in how, where and when they shop for travel services. ― (Jordan Times )
