EMC ENGAGES WITH EMIRATES COMPUTERS TO ADDRESS UAE’s MID-MARKET

Published April 2nd, 2006 - 10:54 GMT
Al Bawaba
Al Bawaba

As data management becomes one of the top three concerns for technology staff in companies throughout the UAE, the Middle East operations of EMC Corporation; the world leader in information management and storage; has appointed Emirates Computers to address the growing mid-market demand for information protection, storage, and recovery.

Under the terms of the appointment, Emirates Computers will market EMC CLARiiON® and EMC Symmetrix® networked storage systems to government, energy, telecoms, and private sector clients, together with implementation and support for these solutions.  The agreement with EMC complements Emirates Computers’ existing alliance with Dell, which co-manufactures and brands certain EMC storage offerings for the mid-market.

“One of the last things that the staff of a growing medium-sized business wants to worry about is data management, yet this same issue tops the priority list of many IT managers.  EMC’s goal in engaging with Emirates Computers is to keep storage simple by delivering for the mid-market, the same level of performance and reliability that EMC products give to the Middle East’s larger businesses” said Mohammed Amin, EMC Middle East’s general manager.

In 2006, EMC and Emirates Computers will boost awareness among the UAE’s mid-market businesses through a series of seminars and direct engagements.  Together, the companies plan to highlight for decision-makers the value of information lifecycle management, or how to derive the most value from business information, at the lowest cost, during every point in its lifecycle from creation to disposal.

“EMC is unquestionably the market leader in information management and storage, and after more than a decade in the region’s technology sector, we know that storage and managing growing amounts of data are causing major challenges for businesses around the region.  Given that the largest market potential is currently in the mid-tier, we are engaging with EMC to serve not only our existing clients, but the hundreds of medium-sized businesses that need an affordable and effective data management strategy,” said Haytham Kamel, Emirates Computers’ Vice President and General Manager – Dubai & Northern Emirates.


Emirates Computers (EC) is a leading technology company based in the United Arab Emirates. Since its inception in 1978, EC has been helping customers benefit from technology by providing cost-effective quality solutions and professional services that match the highest international standards. These services, range from mobile communication devices to advanced supercomputers; from small LANs to integrated, multimedia WANs; and from internally developed bilingual applications to enterprise-wide management and decision support systems.

About EMC

EMC Corporation (NYSE: EMC) is the world leader in products, services and solutions for information management and storage that help organizations extract the maximum value from their information, at the lowest total cost, across every point in the information lifecycle. Information about EMC’s products and services can be found at www.EMC.com.


EMC, CLARiiON and Symmetrix are a registered trademarks of EMC Corporation.  Other trademarks are the property of their respective owners.

 

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