British Airways is to introduce a new improved food service for its younger flyers with the launch of a new series of menus.
Children travelling with the airline will be offered greater choice and healthier meal options using only the finest quality ingredients.
The new meals will include non-processed halal meat and the airline guarantees at least five portions of fruit or vegetables in every meal.
The new food is about finding a balance between children’s and parent’s desires. It has been designed to be fun and interactive with menu options such as vegetable sticks with dips and chocolate-coated fruit.
Other dishes include wholemeal spaghetti, salmon and cod rosti, low fat bio yoghurts, fruit jelly and appetizers.
Commenting on the new kids meals, Deborah Frampton, British Airways’ UAE Manager said, “Families are extremely important to British Airways and we invest a great deal of time and resource to make sure the total travel experience is right including the meal choices we offer.
“With kids being exposed to so much fast food and spoiled for choice it is difficult to get the balance right between what parents want and what appeals to children. We have been working on the new menus over the past nine months looking at every meal type across all cabins and we believe the new food strikes the right balance.”
The meals will be available on all flights from Dubai and Abu Dhabi to London Heathrow. British Airways operates 21 flights per week from the UAE.
Notes to editors:
• The new meals must be requested in advance at the time of booking or through the ‘manage my booking’ facility on the airline’s website ba.com
• Over 1.2 million children travel on British Airways every year
For more information, contact Melanie Fernandes or Kim Hudson, Promoseven Weber Shandwick, Dubai, Tel: +971 4 321 0077, Fax: +971 4 321 1711. Email: Melanie.fernandes@promoseven.com or kim.hudson@promoseven.com
