Acer, a company known for continually pushing the boundaries of business and consumer hardware, has taken another step towards the forefront of the convergence market with the launch of the company’s first 8 megapixel digital camera – the super-slim Acer CR 8530.
A professional standard camera with the ease-of-use of a point-and-shoot, the new camera typifies Acer’s ethos: high-end technology, attractive design, fully convergent with other consumer electronics devices and all at an affordable price.
“It has been estimated that of the 130 billion pictures taken worldwide in 2003, 40 billion were in digital form, and that figures is expected to soar to 215 billion images by 2008,” said Graham Braum, business development manager, mobile products, Acer Computer (M.E.) Ltd.
“The Middle East has been quick to catch on to this digital photography trend, and Acer is aiming to capitalize on this growing appetite,” continued Braum.
Acer’s range of digital cameras, all relatively new to the Middle East, are selling well across the region, as more and more customers become in-tune with the versatility, easy storage and fun of digital photography.
“The attraction of digital photography is the ability to display, edit and send images with the use of a computer, creating a highly personal and unique digital imaging storybook. The possibilities are endless,” added Braum.
The 8 megapixel camera comes with a 128MB or 512MB SD card, a 2.5 inch LCD display and a built-in flash with different shooting modes to prevent red-eye. With an attractive black housing it also comes with ArcSoft/NTI photo software.
“Shooting with the new Acer CR 8530 is easy thanks to scene program modes from full automatic to full manual. With the 8 megapixel resolution, the end result is stunning when printed, even in A3 format,” continued Braum.
The CR 8530 also features a 3x optical zoom lens and an optical viewfinder, and comes with a leather cover and USB cables to connect to other devices.
“With additional video functions and audio recording facilities, the new Acer 8 megapixel camera is about as exciting as digital photography gets. For those who haven’t yet experienced the fun that digital photography offers, it’s difficult to imagine a more compelling reason to now do so,” concluded Braum.
About Acer
Acer ranks among the world's top five branded PC vendors, designing and marketing easy, dependable IT solutions that empower people to reach their goals and enhance their lives. In 2000, Acer spun-off its manufacturing operation to focus on globally marketing its brand-name products: desktop and mobile PCs, servers and storage, displays, peripherals, and e-business solutions for business, government, education, and home users. Established in 1976, Acer Inc. employs 5,600 people supporting dealers and distributors in more than 100 countries. Revenues for 2004 reached US$ 7 billion. Please visit www.acer.com
About Acer Computer (M.E.) Ltd.
Established in 1992, Acer Computer (M.E.) Ltd. has over 100 employees servicing the IT requirements of over 50 countries in the Middle East, Africa and the sub-continent, Acer Computer (M.E.) Ltd. has its own facility in the Jebel Ali Free Zone. The 22,500 square meter regional office includes a modern and efficiently managed warehouse, a state-of-the-art Unique Loading (Uniload) assembly plant and a highly efficient Customer and Technical Service Center capable of handling component-level repairs. For more information about Acer Computer Middle East, please visit www.acer.co.ae.
